The Better Brand - Rolex, Breitling or Panerai?
And good for you for not being a clone and using Android or Apple watches. Distinguished individuals wear real watches without digital icons. And in the event of a zombie-apocalypse, you'll be one of few that actually know what time it really is!
The three brands mentioned are all exceptional watches. Exploring the similarities and niches for each manufacturer is one way to figure out which is best. Let's start with the similarities;
One similarity of Rolex, Breitling and Panerai, is history. All three watch manufacturers have been around a long time. In 1860, Giovanni Panerai, opened his first shop, Breitling, started in 1884 and Rolex, in 1905. Another similarity involves the word ‘Swiss.' And were not talking about ‘bank accounts', ‘army knives' or ‘cheese'! All three watch brands are proud to be ‘Swiss Made,' or made in Switzerland, where the best watches in the world are manufactured. So all three have history to their favor and they are all manufactured in the same country.
Air, Water & Land Niches
Each watch manufacturer has it's certain ‘niche.' For Breitling, it's the aviators. People that fly enjoy the precision-made chronometers so they buy Breitling, watches. Panerai, watches are actually designed and manufactured by Rolex. (Who knew?!) They seem to have grabbed the attention of the diving crowd. Panerai, watches even played a role assisting the frogmen in World War II. People that dive to great depths purchase Panerai, watches. Rolex, is an across the board mastermind company that Forbes ranked number 72 on its list of the most powerful global brands in the world. This means Rolex, has the ‘popularity' niche. They kick butt when it comes to selling all different types of watches.
Buying a watch is like buying a car in some ways. When you drive a new car off the lot the car loses value. The same goes for the first time you strap on a watch. Some brands hold their value better than others and it depends on the type of watch too. Rolex, Breitling and Panerai all have great resale value but again Rolex would probably come out ahead just because they are so widely famous.
Make a Decision
Did you make a decision yet? I hope not. Don't be one of the masses and buy a watch based on its popularity. You can't go wrong with buying a Rolex, Breitling or Panerai, watch but one of the three may be better for you. Do the research. Look at the styles. Save your pennies and base your decision on this; if you were to pass the watch down to a young family member someday, which watch (tongue twister!) would you want them to have? Maybe it's not all about you and your preferences after all! Which watch (say it 5 times fast!) would explain you best to someone you could no longer speak to? Think about your favorite watch and what it represents to the world while saying nothing at all. It's nearly impossible to make the wrong choice when you are choosing from three of the best watch brands in the world.
Stop in to Village Watch Center, 233 Washington Street, Brookline Village, Massachusetts, to check out our selection of Rolex, Breitling and Panerai, watches. We also have watch repair and clock repair services available.